Branding Survey: Survey - Marketing Survey

Marketing Survey

*1.

Question - Required - What is Your Age? 21-29
30-39
40-49
50-59
60-69
70+

*2.

Question - Required - Gender:

*3.

Question - Required - What is your yearly household income level? $25k-50k
$50k-75k
$75k-$100k
$100k-$150k
$150k+

*4.

Question - Required - Have you ever donated money to health-related charities?

*5.

Question - Required - Are you aware of any of the following health-related charities? (check all that apply)

	American Heart Association
	American Diabetes Association
	American Lung Association
	Prevent Blindness America
	National Kidney Foundation
	American Cancer Society
	Leukemia & Lymphoma Society
	Juvenile Diabetes Foundation
	National Society to Prevent Blindness

*6.

Question - Required - Have you donated to any of the previous listed charities in the past 5 years?

7.

Question - Not Required - If yes, which ones?

*8.

Question - Required - How much money have you donated to charities in the past year? $20 or less
$20-50
$50-100
$100-500
$500-1000
$1000+

How do the following describe why you donate money to health-related charities?

*9.

Question - Required - The mission or the cause is personally important (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*10.

Question - Required - Because I was asked (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*11.

Question - Required - Trustworthy reputation (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*12.

Question - Required - Research for prevention and cures (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*13.

Question - Required - Tax benefit (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*14.

Question - Required - Makes things better for the future (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*15.

Question - Required - Provides access to all groups (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*16.

Question - Required - Provides information on newest medications/techniques (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*17.

Question - Required - Have you ever heard of Prevent Blindness America?

Based on whatever you know, how do the following describe what Prevent Blindness America does?

*18.

Question - Required - Works toward a cure for blindness (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*19.

Question - Required - Promote safety to protect vision (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*20.

Question - Required - Provides Vision Screenings (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*21.

Question - Required - Improves overall eye health (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*22.

Question - Required - Conducts vision research (1 - describes completely, 5 - does not describe) 1
2
3
4
5

*23.

Question - Required - How meaningful is what Prevent Blindness America does to you (as you understand it)? Not at all meaningful
A little bit meaningful
Somewhat meaningful
Fairly meaningful
Very meaningful

How do the following describe something that would motivate you to donate (or donate more) to Prevent Blindness America?

*24.

Question - Required - Raising R&D funds that work towards a cure for eye diseases that cause blindness (1 very motivated to donate, 5 - not at all motivated to donate) 1
2
3
4
5

*25.

Question - Required - Working with the blind (1 very motivated to donate, 5 - not at all motivated to donate) 1
2
3
4
5

*26.

Question - Required - Providing access to eye care for the homeless and poor (1 very motivated to donate, 5 - not at all motivated to donate) 1
2
3
4
5

*27.

Question - Required - Partnering with local groups to provide free-of-charge vision screening (1 very motivated to donate, 5 - not at all motivated to donate) 1
2
3
4
5

*28.

Question - Required - Reducing injury-related vision loss by promoting eye safety (1 very motivated to donate, 5 - not at all motivated to donate) 1
2
3
4
5

*29.

Question - Required - Ensuring all children receive appropriate vision care as they enter school (1 very motivated to donate, 5 - not at all motivated to donate) 1
2
3
4
5

By submitting your survey answers, you will qualify for a drawing to receive [incentive]. Thank you for particapiting in this survey.